With a decade of experience shaping brands across the GCC, Thuraiya is recognised for her skills in strategy development, investment promotion, and cross functional collaboration. She has advised multinational corporations and government bodies in Oman, the UAE, and currently Saudi Arabia.

Thuraiya’s aptitude for driving brand visibility and leading high impact campaigns positions her as a key player in shaping market strategies and fostering international partnerships. She has a degree in Business and Commerce from Monash University, Malaysia, and was selected for the Unilever Future Leader programme. Whether steering promotional missions abroad or overseeing major brand initiatives, Thuraiya brings a dynamic and results driven approach to marketing and business development.